The Team Behind the Results.

Randy founded Tricycle in 1996 and has produced interactive media since 1989. He built the regulated-industry creative operation behind Tricycle Studios, working with Johnson & Johnson and major agency networks. His published work spans content marketing, consultative selling, and the cognitive science of brand decision-making. He continues to connect creative strategy directly to the production systems responsible for delivering it.

Adri runs Tricycle's creative and operational engine as COO and Head of Studios. Her background spans television production at WUSF-TV and modern media production. She built and manages the network of 300+ regulated-industry specialists, along with the productivity benchmarks and quality-review process supporting more than 400 concepting campaigns annually for J&J, 3M, and Becton Dickinson.

As Tricycle's Chief Medical Officer, Dr. Yasaman Mohadjer brings more than 20 years of clinical experience to the organization's understanding of healthcare audiences and regulated communications. She is a board-certified ophthalmologist and fellowship-trained oculoplastic and reconstructive surgeon. Her training includes the University of Alabama School of Medicine, Saint Louis University, and Washington University School of Medicine.